It is a commercial thats basically about raising awareness about sexual and domestic abuse. It is based a true story about a women who called 911 while the predator was in the same room pretending to order pizza. It strongly creates an emotional feeling to the viewers and gives a perspective of what people go through to have to get help. Revealing this commercial during the superbowl was a great idea because millions of people watch the super bowl every year. As a medium it is one of the most highly watched live streams on tv and the best time of the year to get information out.
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